DISCOVERY
Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our menial labor, dirty work and expand our perceptions. In ..read more..
NATURE, THE NEVER ENDING INSPIRATION
Biomimetic, also known as bionics or biomimicry, is a science that reproduces characteristics of one or more biological systems. The term means “imitation of life”. In the 70s Wilhelm Barthlott, a botanic and bionic professor, discovered that the leaves of the Lotus flower are always clean. They clean themselves. Today this effect is patented and ..read more..
F.A.T LAB AGAINST THE POWER OF INTERNET GIANTS
F.A.T (Free Art and Technology) Lab is an international art guerrilla network that consists of about 20 people: artists, engineers, lawyers, musicians and scientists. They develop creative technologies and media to improve websites. F.A.T. Lab writes programs, Add-ons, which you can download and install in your own browser. Supporting open values and individuality, they propose ..read more..
FACE-RECOGNIZING BILLBOARD ONLY DISPLAYS AD TO WOMAN
A new kind of outdoor advertisement is being tested on Oxford Street in London’s West End. The interactive advertisement uses a high-definition camera to scan pedestrians and identify their gender before showing a specific ad. The built-in system has a 90% accuracy rate in analyzing a person’s facial features and determining if they’re male or ..read more..
2012 AND BEYOND EVENT BY SECOND SIGHT THE 14TH OF DECEMBER
This week we will be presenting our 4.0 presentation during the “2012 and beyond” event of Second Sight in Amsterdam. The program is very interesting! I am especially looking forward listening to David Lemereis with The Smart Planet: The Future of Mobility in the Fastlane. The revolution of Social Media boomed another revolution that will bring us ..read more..
FULL AUTOMATION: THE NEXT CHALLENGE?
(picture) In order to establish political & economical stability in 2012, leaders will not only have to act in a transparent manner, be honest and use their common sense, they will also have to involve technology and robotics in a more active manner. “The World” should start admitting that we actually are in a system ..read more..
SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE
In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it fits! inviting you ..read more..
A 4.0 VIEW PRESENTED ON 18 & 20/10/11 IN AMSTERDAM
it fits! kindly invites you to a trend presentation of fullinsight & Peclers on Tuesday October 18nd (in Dutch) or Thursday October 20th (in English). 02.30 pm Welcome & registration 03.00 pm Non-Seasonal presentation by it fits! / fullinsight 03.45 pm Break 04.00 pm Influences & Colors for Spring/Summer 2013 by Peclers 04.45 pm drinks and snacks. ..read more..






















