SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE
In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it f ...
DISCOVERY
Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our men ...
INDIVIDUALISM 4.0
2013 will still be a year of turmoil, however full with possibilities for new start-ups! Our main task will be to bring different worlds together, to accept and understand that everything is interconnected. This is not a story about vague predictions, it’s a claim to understand the import ...
KEEP YOU POSTED
A recap after a month’s publishing, we’d like to share with you our favorite posts, check them out below! Dutch artist Florentijn Hofman is famous for extraordinary large-scale sculptures that he usually creates with a healthy amount of humour. This time, he undertakes to enlarge a typic ...
BON QUI QUI DOES ALEXANDER WANG
For Alexander Wang’s latest campaign, humors is the main ingredient. The Spring 2013 T video features comedienne Anjelah Johnson who (re-)introduces her role as Bon Qui Qui, on her first (and soon to be last) day working at the Alexander Wang NYC flagship store. Managing to offend and ups ...
PECLERS PRESENTATION FALL 14/15, MARCH 26TH
After the success of the Peclers spring 2014 presentation womenswear, menswear & fabrics, last year December 20th, we have decided to continue with these small scale presentations. You are kindly invited to the Peclers presentation of the Inspirations & Colors for fall 14/15 March ...
POWER TO THE 99%
Truly understanding what freedom means might show the way to innovation and a durable future. Entrepreneurial guts and a more philosophical approach to life are needed, cutting the suffocating cords of the old World, in order to understand tomorrow’s demands. Economists, politicians and o ...

bicycle helmet

INVISIBLE HELMETS

By Miryam Muller on 20 August 2012

Hövding is a cutting edge urban bicycle helmet which is fashionable, high tech and very practical. Designed as a airbag within a collar worn around the neck, the helmet will deploy itself instantaneously in an accident, by sensors in Hövding’s brain. After having spent 7 years in research and development, the Swedish team have gathered data ..read more..

We often get the request of where to shop in our city. This is not an easy question, because we could never make you part of the true feeling of being an “Amster- dammer”. Imagine: ... being on your bike, hopping from one end to other parts of town, having a coffee or a drink, enjoying the beauty of the city, saying “hi” to friends ... In short, we love Amsterdam, which is not easy to translate in words, when you’re not a poet.
On the other hand addresses change, pop-up stores come and go, so we can never be accurate in providing the right maps all the time.
We finally found a solution and created a set-up giving an overview of the most important areas of the city, describing the “feel of the barrio”.
We are suggesting some shops, pointing out local brands and stores etc. Are interested? Do click in the image for further information.

SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE

DISCOVERY

INDIVIDUALISM 4.0

KEEP YOU POSTED

BON QUI QUI DOES ALEXANDER WANG

PECLERS PRESENTATION FALL 14/15, MARCH 26TH

POWER TO THE 99%

bicycle helmet

INVISIBLE HELMETS

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