GOOGLE HAS FINALLY LEARNED HOW TO SHOW: GOOGLE GLASSES
Google has finally learned how to show instead of tell. Shot from the point of view of the Google Glass wearer, the video below, shows skydivers, ice skaters, ballerinas, skiers and pilots enjoying all of the augmented-reality and photo-capturing goodness of the glasses. Also, images on the Google Glass website show more uses for the ..read more..
MEDIATING MEDIUMS
Mediating Mediums-the Digital 3D” is recent graduate Greg Tran’s prize-winning thesis, presented just over a month ago at the Harvard GSD. At eighteen minutes, Tran’s video is a thorough, didactic exploration into the collapse of material and digital borders, where designed and simulated geometries may be “projected into video of physical space with realistic light ..read more..
TRANSCENDENZ, AN AUGMENTED REALITY GAME AIMING TO MAKE YOU A BETTER PERSON
How do you possibly approach making yourself a better person? Michaël Harboun tackled that question through a concept called Transcendenz. His developed an idea for an augmented reality appliction that could help you discover something inside of yourself. “Regular AR applications add a layer of objective data, informing us about our surroundings. They give us an instant answer, ..read more..
STARBUCKS AUGMENTED REALITY CAMPAIGN FOR VALENTINES DAY
Starbucks their new augmented reality campaign “Cup Magic app” allows you to send and receive virtual Valentine messages. The coffee company launched their Cup Magic mobile application last year for one of their first AR campaigns and the app will be used for their latest initiative. Starbucks has plans to release a series of Valentine’s ..read more..
KEEP YOU “POSTED”
A recap after a month’s publishing, we’d like to share with you our favorite posts. Workshop New York; Dell invites you to create, work and inspire. Lady Gaga workshop in Barneys, NYC. Step into the world of National Geographic with Augmented reality. NTT Docomo (Japan’s Vodaphone) lauched real time translation service for mobile phones. The ..read more..
STEP INTO THE WORLD OF NATIONAL GEOGRAPHIC USING AUGMENTED REALITY
Step into the world of National Geographic with this augmented reality (AR) experience brought to life by Appshaker. Much like the BBC big screens seen in the United Kingdom, National Geographic set up projection screens in the malls where thousands of people interacted with the National Geographic Channel brand. People could immerse themselves in different scenes ..read more..
AMAZON LAUNCHES “AMAZON FLOW” AN AUGMENTED REALITY APP
Amazon has launched a new mobile app for the iPhone called Flow that smoothly combines augmented reality with e-commerce. Flow uses the camera on the back of the iPhone to scan UPC barcodes and tell you pricing on Amazon. On top of that, the app will show you customer reviews, a full description and media related ..read more..
AUGMENTED REALITY MEETS GESTURE RECOGNITION
Enhancing reality: The Aurasma app overlays interactive content on the real world, such as a page in a magazine. The app can recognize gestures, too, letting a user interact with virtual objects. Credit: Aurasma To make its business software more effective, HP recently paid $10 billion for Autonomy, a U.K. software company that specializes in ..read more..
