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the future ... an eagle view

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  • SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE

    In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it f ...
  • DISCOVERY

    Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our men ...
  • INDIVIDUALISM 4.0

    2013 will still be a year of turmoil, however full with possibilities for new start-ups! Our main task will be to bring different worlds together, to accept and understand that everything is interconnected. This is not a story about vague predictions, it’s a claim to understand the import ...
  • KEEP YOU POSTED

    A recap after a month’s publishing, we’d like to share with you our favorite posts, check them out below! Dutch artist Florentijn Hofman is famous for extraordinary large-scale sculptures that he usually creates with a healthy amount of humour. This time, he undertakes to enlarge a typic ...
  • BON QUI QUI DOES ALEXANDER WANG

    For Alexander Wang’s latest campaign, humors is the main ingredient. The Spring 2013 T video features comedienne Anjelah Johnson who (re-)introduces her role as Bon Qui Qui, on her first (and soon to be last) day working at the Alexander Wang NYC flagship store. Managing to offend and ups ...
  • PECLERS PRESENTATION FALL 14/15, MARCH 26TH

    After the success of the Peclers spring 2014 presentation womenswear, menswear & fabrics, last year December 20th, we have decided to continue with these small scale presentations. You are kindly invited to the Peclers presentation of the Inspirations & Colors for fall 14/15 March ...
  • POWER TO THE 99%

    Truly understanding what freedom means might show the way to innovation and a durable future. Entrepreneurial guts and a more philosophical approach to life are needed, cutting the suffocating cords of the old World, in order to understand tomorrow’s demands. Economists, politicians and o ...
HYPER REALITY, BY MAXENCE PARACHE

HYPER REALITY, BY MAXENCE PARACHE

By Miryam Muller on 2 August 2011

Fusing digital media and product design, Hyper(reality) offers an alternative perception of a user’s environment using an augmented reality helment in tandem with the Microsoft Kinect system. This digital experience shifts the user’s perception of their physical surroundings, allowing them to navigate through the 3D environment and encouraging new behavior and interaction within their real ..read more..

Posted in PROGRESS, SCIENCE | Tagged Augumented reality, Hyper reality
FOXCONN WANTS 1 MILLION NEW WORKERS TO BE ROBOTS

FOXCONN WANTS 1 MILLION NEW WORKERS TO BE ROBOTS

By Miryam Muller on 1 August 2011

According to Xinhuanet, Foxconn’s founder and chairman chose a workers’ party last Friday night to reveal plans for a surge in the company’s robot contingent. There’ll be 300,000 robots in operation by next year and a swarm-like 1,000,000 within three years — versus just 10,000 today. The bots will be required to spray, weld and not kill themselves. We ..read more..

Posted in PROGRESS, TECHNOLOGY | Tagged Assambly, Assambly Plant, Factory, Foxconn, Robots, Workers
SMART SHOPPING CART BY SK TELECOM

SMART SHOPPING CART BY SK TELECOM

By Miryam Muller on 1 August 2011

SK telecom has just begun pilot testing of a ‘smart cart’ program in china’s shanghai lotus supermarket with a shopping cart service that integrates with smartphones to provide store and product information tailored to user’s needs. users first download the company’s ‘smart cart’ application to their smartphones, from which they can search for product information, ..read more..

Posted in Uncategorized | Tagged FOOD, SK Telecom, Smart Phone, Supermarkets
NEW GEOGRAPHIC DATA ANALYSIS GIVE HISTORIANS A FUTURISTIC WINDOW INTO THE PAST

NEW GEOGRAPHIC DATA ANALYSIS GIVE HISTORIANS A FUTURISTIC WINDOW INTO THE PAST

By Miryam Muller on 1 August 2011

Even using the most detailed sources, studying history often requires a great imagination, so historians can visualize what the past looked and felt like. Now, new computer-assisted data analysis can help them really see it. Geographic Information Systems, which can analyze information related to a physical location, are helping historians and geographers study past landscapes like ..read more..

Posted in Uncategorized | Tagged Data Analysis, Geographic Profiling, Google Maps, History
UNDERGROUND CITY

UNDERGROUND CITY

By Miryam Muller on 29 July 2011

Berlin-based artist EVOL has installed a miniature city beneath the countryside of rural Hamburg, Germany. The project is for the MS DOCKVILLE arts and music festival, opening in August. The city took eight days to build and will remain at least through to the festival’s close on August 14th. There is no indication of anybody living there ..read more..

Posted in ART, CREATION | Tagged Culture, Hamburg, Street Art
UK ENGINEERS PRINT AND FLY THE WORLD’S FIRST WORKING 3-D PRINTED AIRCRAFT

UK ENGINEERS PRINT AND FLY THE WORLD’S FIRST WORKING 3-D PRINTED AIRCRAFT

By Miryam Muller on 29 July 2011

SULSA University of Southampton Engineers at the University of Southampton in the UK have designed, printed, and sent skyward the world’s first aircraft manufactured almost entirely via 3-D printing technology. The UAV–dubbed SULSA (Southampton University Laser Sintered Aircraft)–is powered by an electric motor that is pretty much the only part of the aircraft not created via ..read more..

Posted in PROGRESS, TECHNOLOGY | Tagged 3-D printing, Aviation, Vehicles
USB WALL SOCKET

USB WALL SOCKET

By Miryam Muller on 28 July 2011

These days, the iPhone and other devices that we interact with most are USB friendly and often times, USB dependent. So it’s no wonder some genius decided to develop a wall socket equipped with USB ports. Not only does this wall socket allow you to charge devices using USB, but it also potentially doubles the number ..read more..

Posted in DESIGN, TECHNOLOGY | Tagged Electronics, Gadgets
THE CON-GOD

THE CON-GOD

By Carlos Cuellar Brown on 27 July 2011

A screaming robotic ring tone announced my chat box was full. I got a message loaded with dozens of infra-red satellite images; showing new pyramids and ruins in Bosnia, of shore in Japan, hidden in the jungles and mud ponds of Guatemala, submerged of the coast of Cuba, buried under parts of the greater Egypt ..read more..

Posted in INSIGHT | Tagged ACTISVISM, Economy, MARKETING, media | 4 Responses
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AUTHORS

  • Carlos Cuellar Brown
  • Fiammetta Ghedini
  • Johanna Bilitza
  • Lisanne Brummelhuis
  • Miryam Muller
  • Truus Dokter

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TREND BOOKS – TREND CONSULTANCY – BRAND & STYLE STRATEGY – STYLE CONSULTING

PECLERS

it fits! has the representation of PeclersParis in the Netherlands and Belgium. For information in these territories you can contact us. If located in other parts of the world go to the official www.peclersparis.com website.

WE WRITE FOR TRENDMAGAZINE SECOND SIGHT

w1uO0r

Truus Dokter founder of it fits! and fullinsight is a columnist and co-editor of the Dutch trend forecasting magazine Second Sight.

SECOND SIGHT SUMMER COURSE

SECOND SIGHT SUMMER COURSE

Interested in doing a trend forecasting course? Second Sight is organizing a summer bootcamp from August 19th untill August 24th. When you click on the image you'll find all the information.

START-UP!

START-UP

Our new Full Insight trend presentation for 2013 & beyond START-UP! is now available. For information, please click on the image.

SHOPPING GUIDANCE

SHOPPING GUIDANCE

We often get the request of where to shop in our city. This is not an easy question, because we could never make you part of the true feeling of being an “Amster- dammer”. Imagine: ... being on your bike, hopping from one end to other parts of town, having a coffee or a drink, enjoying the beauty of the city, saying “hi” to friends ... In short, we love Amsterdam, which is not easy to translate in words, when you’re not a poet.
On the other hand addresses change, pop-up stores come and go, so we can never be accurate in providing the right maps all the time.
We finally found a solution and created a set-up giving an overview of the most important areas of the city, describing the “feel of the barrio”.
We are suggesting some shops, pointing out local brands and stores etc. Are interested? Do click in the image for further information.

LATEST TWEETS

  • 17 May 2013
    How to add value to #healthcare beyond solely making money for the #Pharmaceutical industry. #singularity: http://t.co/jP85yFkulK
  • 16 May 2013
    “@MilkStudios: P.S. #NYC, it finally feels like summer.” In #Amsterdam it rains and feels like autumn. Happy for NY-ers to enjoy spring:-)

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