OATMEAL STUDIO FOR IKEA

by Miryam Muller in


oatmeal-studio-annika-syrjamaki IkHa is a dining experience by Oatmeal Studio, where the concept of IKEA has been dismantled and translated into a restaurant interior. It’s not a self service restaurant in the usual sense of the word. Instead, visitors are invited to participate and customize their surroundings while dining.

While ‘IKEA hacking’ – or creating spaces using the budget-savvy Swedish brand’s products in new ways –is a popular trend, the designers Annika Syrjämäki and Rosa Dalle Vedove say they wanted to extend this concept.

Guests fill in their ordering forms with pencils and dinner is served on trays, delivered to the furniture construction at which they’ve chosen to sit. Visitors can create their table setting from a selection of materials and cut their own tablecloth or placemat from a selection of wallpapers, ready to measure and cut.

One of IKEA slogans is “Big ideas for small spaces”, an important aspect of the IkHa restaurant. Everything is collapsible and foldable and when not in use can be quickly broken down to fit within a two square meter space. This makes it ideal for temporary solutions, events, and festivals, according to the designers.

The restaurant is located in the Filmhuis/Den Haag Theatre in The Hague, the Netherlands, and can be visited until 30 July. Photographer: Nadine Stijns.

oatmeal studio interior

"IkHa is based on the showroom of IKEA itself. A maze of shelves and rooms to navigate, often multiple times as one reconsiders their choices, and then arrives home with their flat-packed goods to begin the assembly process. Fortunately, they also sell Swedish Meatballs, says Annika Syrjämäki."

design by oatmeal studio

“Even the Swedish meatballs are hacked”…and very nice, according to one patron of the restaurant, says Rosa Dalle Vedove."