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the future ... an eagle view
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  • SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE

    In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it f ...
  • NEW ARTIST ALERT: JOHN NEWMAN

    (Picture: Tom Hansen) Newly found from the world of internets, this young new singer, John Newman, and we, at the it fits! office are immediate huge fans of him. We first heard him on Rudimental’s huge Feel The Love, a song that hit number 1 the week of its release thanks (especially) to ...
  • DISCOVERY

    Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our men ...
  • KEEP YOU POSTED

    A recap after a month’s publishing, we’d like to share with you our favorite posts, check them out below! Dutch artist Florentijn Hofman is famous for extraordinary large-scale sculptures that he usually creates with a healthy amount of humour. This time, he undertakes to enlarge a typic ...
  • #FOLLOWMETO BY MURAD OSMAN

    The wonderful #followmeto series has been created by the young Russian photographer Murad Osmann. The story began in Barcelona, Spain 2011 when Murad Osmann’s girlfriend Nataly Zakharova had enough of his incessant photo clicking on their vacation. “Nataly was a bit annoyed that I w ...
  • POWER TO THE 99%

    Truly understanding what freedom means might show the way to innovation and a durable future. Entrepreneurial guts and a more philosophical approach to life are needed, cutting the suffocating cords of the old World, in order to understand tomorrow’s demands. Economists, politicians and o ...
  • VERTICLE HORIZON’S OF HONG KONG

    French photographer and graphic artist Romain Jacquet-Lagreze created the “Vertical Horizon of Hong Kong” collection as a visual exploration of Hong Kong and it’s rapid growth towards the sky. Using a unique perspective, Jacquet-Lagreze presents the ever-growing city in a repetitive ...
  • PECLERS PRESENTATION FALL 14/15 COLORS & FABRICS ON JULY 9TH IN AMSTERDAM

    Just before the Holidays we are planning to give a presentation on Tuesday July 9th in Amsterdam. We will be showing the fabric slideshow for fall 14/15, shown during last Tissu Premier. Additionally we will talk about the evolution in colors for women-, men- & childrenswear. Based on ...

CHICAGO TO BECOME A BLUEPRINT FOR SUSTAINABLE URBAN DEVELOPMENT

By Miryam Muller on 8 January 2013

A natural landscape, bicycle lanes, wind powered lighting, storm water diversion for irrigation, drought-resistant native plants and innovative “smog-eating” concrete? Yup, it does exsists. The Cermak road in Chicago recently got the title of “greenest Street in America” according to the Chicago Department of Transport.

Newly opened in October 2012, the street is the first green street to stretch more than two mile and is part of the Blue Island/Cermak Sustainable Streetscape project in Pilsen, which was introduced in 2009 with the aim of reducing overall energy usage by 42 percent.

The project will extend along Cermak and Blue Island all the way to Western in Chicago, and besides being green, it is also cheap! The current 14 blocks cost 21 percent less to build than similar projects Chicago City officials considered, and should also be cheaper to maintain through a set of ‘positive aggressive’ sustainability goals charting from storm water management to material reuse, energy reduction and place making.

One of the coolest parts of the project is the first commercial use of photocatalytic cement for the inside highway lanes. This “smog eating” cement contains nano particles of titanium dioxide and is designed to clean the surface of the road and remove nitrogen oxide (NOx) from the surrounding air through a catalytic reaction driven by UV light. In addition CDOT used 30 percent recycled content in the sidewalk concrete and installed roadways that include reclaimed asphalt pavement, slag, ground tire rubber and reclaimed asphalt.

Also cool is that the project’s water management process uses potable water for any landscape irrigation eliminated and diverts up to 80 percent of annual rainfall from the combined sewer through a combination of the bioswales, rain gardens, permeable pavements, and stormwater features. This includes 95 drought tolerant, native plant species in bioswales and infiltration planters to evaluate their effectiveness in roadside conditions.

Hopefully the project will create a huge talking point for green urban infrastructure, and if this will demonstrate a positive return on investment it could become the blueprint to make even bigger leap for future, so developers, take note!

Source: City of Chicago

The project will pilot 95 drought tolerant, native plant species in bioswales and infiltra...

The regeneration of Cermak Road includes new sidewalks with permanent wind/solar powered p...

Posted in EVENTS, PROGRESS | Tagged ENERGY, recycling, Solar Powered, Sustainable, Transport, water, Wind Power
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AUTHORS

  • Carlos Cuellar Brown
  • Fiammetta Ghedini
  • Johanna Bilitza
  • Lisanne Brummelhuis
  • Miryam Muller
  • Truus Dokter

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TREND BOOKS – TREND CONSULTANCY – BRAND & STYLE STRATEGY – STYLE CONSULTING

PECLERS

it fits! has the representation of PeclersParis in the Netherlands and Belgium. For information in these territories you can contact us. If located in other parts of the world go to the official www.peclersparis.com website.

WE WRITE FOR TRENDMAGAZINE SECOND SIGHT

w1uO0r

Truus Dokter founder of it fits! and fullinsight is a columnist and co-editor of the Dutch trend forecasting magazine Second Sight.

SECOND SIGHT SUMMER COURSE

SECOND SIGHT SUMMER COURSE

Interested in doing a trend forecasting course? Second Sight is organizing a summer bootcamp from August 19th untill August 24th. When you click on the image you'll find all the information.

START-UP!

START-UP

Our new Full Insight trend presentation for 2013 & beyond START-UP! is now available. For information, please click on the image.

SHOPPING GUIDANCE

SHOPPING GUIDANCE

We often get the request of where to shop in our city. This is not an easy question, because we could never make you part of the true feeling of being an “Amster- dammer”. Imagine: ... being on your bike, hopping from one end to other parts of town, having a coffee or a drink, enjoying the beauty of the city, saying “hi” to friends ... In short, we love Amsterdam, which is not easy to translate in words, when you’re not a poet.
On the other hand addresses change, pop-up stores come and go, so we can never be accurate in providing the right maps all the time.
We finally found a solution and created a set-up giving an overview of the most important areas of the city, describing the “feel of the barrio”.
We are suggesting some shops, pointing out local brands and stores etc. Are interested? Do click in the image for further information.

LATEST TWEETS

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    http://t.co/Z4b5oTm2oE #KeepsYouPosted best posts of May: http://t.co/8Wop40vyfp #3Dprinted shoes, #LimbProject #WheelHouse

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RSS DAZED & CONFUSED

  • London Menswear Fashion GIFs 19 June 2013
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  • Professor Kliq – Plastic and Flashing Lights 19 June 2013
  • Digital Print Fashion at Phoenix Art Museum 19 June 2013
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