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the future ... an eagle view
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  • SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE

    In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it f ...
  • NEW ARTIST ALERT: JOHN NEWMAN

    (Picture: Tom Hansen) Newly found from the world of internets, this young new singer, John Newman, and we, at the it fits! office are immediate huge fans of him. We first heard him on Rudimental’s huge Feel The Love, a song that hit number 1 the week of its release thanks (especially) to ...
  • DISCOVERY

    Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our men ...
  • KEEP YOU POSTED

    A recap after a month’s publishing, we’d like to share with you our favorite posts, check them out below! Dutch artist Florentijn Hofman is famous for extraordinary large-scale sculptures that he usually creates with a healthy amount of humour. This time, he undertakes to enlarge a typic ...
  • #FOLLOWMETO BY MURAD OSMAN

    The wonderful #followmeto series has been created by the young Russian photographer Murad Osmann. The story began in Barcelona, Spain 2011 when Murad Osmann’s girlfriend Nataly Zakharova had enough of his incessant photo clicking on their vacation. “Nataly was a bit annoyed that I w ...
  • POWER TO THE 99%

    Truly understanding what freedom means might show the way to innovation and a durable future. Entrepreneurial guts and a more philosophical approach to life are needed, cutting the suffocating cords of the old World, in order to understand tomorrow’s demands. Economists, politicians and o ...
  • VERTICLE HORIZON’S OF HONG KONG

    French photographer and graphic artist Romain Jacquet-Lagreze created the “Vertical Horizon of Hong Kong” collection as a visual exploration of Hong Kong and it’s rapid growth towards the sky. Using a unique perspective, Jacquet-Lagreze presents the ever-growing city in a repetitive ...

MICRO BREWERIES, “OLDSKOOL” AUTHENTIC BEER MAKING

By Miryam Muller on 26 October 2012

Once upon a time, the big, multi-national beer corporations accounted for the lion’s share of brewery growth. Now, it’s about boutique brands and micro breweries paving their ways into the mainstream of the beer drinking world.

I thought it’d be cool to share a glimpse at some part of the process from the Kernel microbrewery in South London.

cleaning malt e1351098737767 How Beer is Made in a Micro Brewery

Cleaning out the malt and spent grain from the mash tun used in the brewing process.

brewing e1351098810870 How Beer is Made in a Micro Brewery

Pouring hops into the copper used in the brewing process.

Monitoring the beer as it is piped into the fermentation tanks used in the brewing process.

Stirring the malts in the mash tun used in the brewing process to create an India Pale Ale.

Breaking up the hops.

Taking a sample of a stout to be tested for readiness.

List of beers at the Kernel micro-brewery in London.

Pics from Totallycoolpix

Posted in LONDON, PROGRESS | Tagged beer, Making Beer, Micro Brewery, the Kernel
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AUTHORS

  • Carlos Cuellar Brown
  • Fiammetta Ghedini
  • Johanna Bilitza
  • Lisanne Brummelhuis
  • Miryam Muller
  • Truus Dokter

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TREND BOOKS – TREND CONSULTANCY – BRAND & STYLE STRATEGY – STYLE CONSULTING

PECLERS

it fits! has the representation of PeclersParis in the Netherlands and Belgium. For information in these territories you can contact us. If located in other parts of the world go to the official www.peclersparis.com website.

WE WRITE FOR TRENDMAGAZINE SECOND SIGHT

w1uO0r

Truus Dokter founder of it fits! and fullinsight is a columnist and co-editor of the Dutch trend forecasting magazine Second Sight.

SECOND SIGHT SUMMER COURSE

SECOND SIGHT SUMMER COURSE

Interested in doing a trend forecasting course? Second Sight is organizing a summer bootcamp from August 19th untill August 24th. When you click on the image you'll find all the information.

START-UP!

START-UP

Our new Full Insight trend presentation for 2013 & beyond START-UP! is now available. For information, please click on the image.

SHOPPING GUIDANCE

SHOPPING GUIDANCE

We often get the request of where to shop in our city. This is not an easy question, because we could never make you part of the true feeling of being an “Amster- dammer”. Imagine: ... being on your bike, hopping from one end to other parts of town, having a coffee or a drink, enjoying the beauty of the city, saying “hi” to friends ... In short, we love Amsterdam, which is not easy to translate in words, when you’re not a poet.
On the other hand addresses change, pop-up stores come and go, so we can never be accurate in providing the right maps all the time.
We finally found a solution and created a set-up giving an overview of the most important areas of the city, describing the “feel of the barrio”.
We are suggesting some shops, pointing out local brands and stores etc. Are interested? Do click in the image for further information.

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