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the future ... an eagle view
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  • SHORT SUMMARY OF A 4.0 VIEW ON THE FUTURE

    In the following video we give you a short introduction of our 4.0 view on the future. We hope we can trigger your interest to see more of our presentation. You can hire us for a presentation, lecture or workshop. You can contact us here: itfits@xs4all.nl 4.0 is a concept developed by it f ...
  • DISCOVERY

    Technology has been sold to us as a panacea, as the solution to all our problems. Technocracies bet on false promises that foster a future of longevity, eternal youthfulness free of disease, in leisure and hedonistic paradise, surrounded by serving robotic slave appendages that do our men ...
  • INDIVIDUALISM 4.0

    2013 will still be a year of turmoil, however full with possibilities for new start-ups! Our main task will be to bring different worlds together, to accept and understand that everything is interconnected. This is not a story about vague predictions, it’s a claim to understand the import ...
  • KEEP YOU POSTED

    A recap after a month’s publishing, we’d like to share with you our favorite posts, check them out below! Dutch artist Florentijn Hofman is famous for extraordinary large-scale sculptures that he usually creates with a healthy amount of humour. This time, he undertakes to enlarge a typic ...
  • BON QUI QUI DOES ALEXANDER WANG

    For Alexander Wang’s latest campaign, humors is the main ingredient. The Spring 2013 T video features comedienne Anjelah Johnson who (re-)introduces her role as Bon Qui Qui, on her first (and soon to be last) day working at the Alexander Wang NYC flagship store. Managing to offend and ups ...
  • PECLERS PRESENTATION FALL 14/15, MARCH 26TH

    After the success of the Peclers spring 2014 presentation womenswear, menswear & fabrics, last year December 20th, we have decided to continue with these small scale presentations. You are kindly invited to the Peclers presentation of the Inspirations & Colors for fall 14/15 March ...
  • POWER TO THE 99%

    Truly understanding what freedom means might show the way to innovation and a durable future. Entrepreneurial guts and a more philosophical approach to life are needed, cutting the suffocating cords of the old World, in order to understand tomorrow’s demands. Economists, politicians and o ...

THE CURE FOR GREED

By Miryam Muller on 21 September 2012

How much power do you need? How much wealth do you desire? In other words, how greedy are you? If the answer is ‘TOO MUCH’ then you immediately need an injection of 5ml crimp-sealed serum containing one dose of stabilized pure dollar ink mechanically and chemically recovered from approximately $10,000 in US currency. Basically, many of us need The Cure for Greed by Amsterdam based artist-designer-inventor DIDDO.

Below follows a text worth reading, which raises all the questions about the ‘greedy thoughts‘ that derived from DIDDO‘s eight months of investigation and inner research on that ‘phycological disease’ and its cure.

>> Whatever we feel about greed, we can agree on one thing: it exists. Whether there’s too much of it in the world, or too little, is a matter of opinion, not understanding. We all have strong feelings one way or the other. On one side of the debate, some believe it’s the root of all that is corrupt and evil.  Conversely, greed is seen and often celebrated as the key behavior that allowed our species to adapt and evolve so successfully.

But what exactly is greed? Is it an immutable algorithm hardwired in our DNA, a survival instinct that triggers responses to a constantly changing environment that can turn hostile at any moment? Maybe greed is an emotional reaction to our cultural reward system? Or the embodiment of the darkest side of our natures, rooted in fear?
When you get down to it, you realize how little we really know about ‘greed’.

Still, we’re somehow certain about the effects of greed on individuals and our society.  Understanding the effects of this behavior, without understanding its underlying causes,  is a dangerous leap of faith. It’s critical that we come to terms with greed at a  deeper level if we are to find a ‘cure’, and not just treat its short-term symptoms.  We need to dig deeper and investigate how greed shapes our personal and cultural values,  and how these in turn affect our potential as a civilization and our future as a species.

‘The Cure For Greed’ is an iconic object that sparks an internal and social dialogue  on all aspects of ‘greed’, the benefits as well as dangers of this basic and pervasive  human behavior. It’s an invitation to reexamine our assumptions and inject them with  the type of energy that will ensure new and evolving perspectives.

Our hope is to learn from this process, and grow, to become more human, not by repressing our nature, but by transcending it with understanding and compassion.

Each personally monogrammed custom-made mahogany or walnut box contains:
> One 24-karat gold plated syringe.
> One 5ml crimp-sealed serum vial containing one dose of stabilized pure dollar ink mechanically and chemically recovered from approximately $10,000 in US currency.
> Two 24-karat gold plated needles.

 

 

Posted in AMSTERDAM, ART, EDUCATION | Tagged Human Conditions, Philosophy, Power, the cure for greed
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AUTHORS

  • Carlos Cuellar Brown
  • Fiammetta Ghedini
  • Johanna Bilitza
  • Lisanne Brummelhuis
  • Miryam Muller
  • Truus Dokter

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TREND BOOKS – TREND CONSULTANCY – BRAND & STYLE STRATEGY – STYLE CONSULTING

PECLERS

it fits! has the representation of PeclersParis in the Netherlands and Belgium. For information in these territories you can contact us. If located in other parts of the world go to the official www.peclersparis.com website.

WE WRITE FOR TRENDMAGAZINE SECOND SIGHT

w1uO0r

Truus Dokter founder of it fits! and fullinsight is a columnist and co-editor of the Dutch trend forecasting magazine Second Sight.

SECOND SIGHT SUMMER COURSE

SECOND SIGHT SUMMER COURSE

Interested in doing a trend forecasting course? Second Sight is organizing a summer bootcamp from August 19th untill August 24th. When you click on the image you'll find all the information.

START-UP!

START-UP

Our new Full Insight trend presentation for 2013 & beyond START-UP! is now available. For information, please click on the image.

SHOPPING GUIDANCE

SHOPPING GUIDANCE

We often get the request of where to shop in our city. This is not an easy question, because we could never make you part of the true feeling of being an “Amster- dammer”. Imagine: ... being on your bike, hopping from one end to other parts of town, having a coffee or a drink, enjoying the beauty of the city, saying “hi” to friends ... In short, we love Amsterdam, which is not easy to translate in words, when you’re not a poet.
On the other hand addresses change, pop-up stores come and go, so we can never be accurate in providing the right maps all the time.
We finally found a solution and created a set-up giving an overview of the most important areas of the city, describing the “feel of the barrio”.
We are suggesting some shops, pointing out local brands and stores etc. Are interested? Do click in the image for further information.

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    @Zemoo everything you need to know about #GMO & #Monsanto: http://t.co/6KNrrgOn9Y Support #MarchAgainstMonsanto: https://t.co/DGRIJXFXND
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    @stylebubble is the best #fashionblog on the net! Always creative & informative info! Check @Dior's Fast Cruise http://t.co/rr6DS8OF5P Thnx!

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